Free trial, plans and limits
What the 7-day free trial includes, how Starter at $19, Pro at $49 and Agency at $69 differ, the limits on each plan, and what happens when the trial ends.
The 7-day free trial
Every new account starts with a 7-day free trial that includes everything in Pro. You don't need a card. The header in the dashboard shows how many trial days you have left.
When the trial ends, campaigns stop sending. You see a banner that says "Your trial has ended. Nothing will send until you pick a plan." Your campaigns, leads and settings stay in place, so you can pick a plan and carry on where you left off. See Billing: upgrade, cancel and invoices.
Plans at a glance
Prices are in US dollars, billed monthly.
- Starter, $19/mo: 1 LinkedIn account, 1 seat, 300 connection requests a month, unlimited campaigns, AI-written messages, likes, follows and endorsements as warm-up steps, the AI ideal customer profile and lead scoring, company research, sequence templates, variables and spintax, the unified inbox, notes, tags and tasks, the do-not-contact list and the account health score.
- Pro, $49/mo: everything in Starter, with no monthly invite cap (only the daily and weekly safety limits apply), email steps from your own Gmail, Outlook or SMTP mailbox, 200 email finder credits a month, company enrichment, conditions such as "if accepted", A/B tests, other languages, personalized images, AI reply tags and drafts, the pipeline board, meeting tracking and meeting prep briefs, the LinkedIn post writer and scheduler, HubSpot and Pipedrive sync, Slack alerts, webhooks and the deliverability checker.
- Agency, $69/mo: everything in Pro, plus 3 LinkedIn accounts with sender rotation, 3 seats with roles, 500 email credits a month, client report links with white-label branding, the AI reply agent that can answer interested leads on its own, and the public API and MCP server.
How limits are counted
- Invites a month (Starter only) and email credits reset on the 1st of each calendar month (UTC). Credits don't roll over.
- Seats include the workspace owner and any pending invites.
- LinkedIn accounts count every account that isn't disconnected.
When something is on a higher plan, Hollerly tells you which one, for example "A/B tests is on Pro ($49/mo) and up."
Which plan should I pick?
Pick Starter if you only need LinkedIn for one person. Pick Pro if you want email steps, the AI inbox or CRM sync. Pick Agency if you run several LinkedIn senders, work with teammates or report to clients.